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Florida / Walton

Walton County sales and visitor spending

Latest monthMar 2026
Visitor, resident and big ticket spending, last 12 months$4,147,372,871
Change, nominal+2.5%
Change, real+0.2%
PricesSouth Region CPI
Gross sales12 months toLast 12 monthsChange, nominalChange, real
Visitor, resident and big ticket spendingMar 2026$4,147,372,871+2.5%+0.2%
All business types, including business to businessMar 2026$6,390,432,379+0.8%-1.4%

The headline adds the eleven business types in the visitor, resident and big ticket groups below. All business types is every Form 10 kind code, including wholesale, manufacturing and sales between businesses. Change compares the last 12 months with the 12 before.

Visitor spending

Room sales, from the tourist taxVisitor spending 12 months to Jul 2026: $1,305,838,304 +9.5%

Walton County: South Walton district collections divided by the rate in force each month, so a rate change does not show up as a change in sales. The collections themselves are in the tourist tax section.

Hotels and lodgingVisitor spending 12 months to Mar 2026: $1,421,163,658 +3.8% nominal, +1.4% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$122,898,581$1,421,163,658
Taxable sales$119,046,283$1,367,379,253
Tax collected$7,142,461$81,874,066
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$268,828,642 partial, 3 of 12$467,926,226 partial, 6 of 12
2025$1,418,560,037$1,400,337,873
2024$1,346,657,705$1,335,472,600
2023$1,344,846,566$1,352,913,054
2022$1,393,888,605$1,395,203,943
2021$1,341,156,496$1,305,606,707
2020$780,694,273$732,961,198
2019$809,125,556$815,808,974
2018$735,171,536$716,939,027
2017$664,745,634$660,848,283
2016$624,707,338$613,158,959
2015$578,403,081$570,967,807
2014$524,129,518$516,073,513
2013$481,603,914$476,192,276
2012$433,124,611$427,817,733
2011$378,574,520$369,850,056
2010$294,735,567$287,592,571
2009$318,163,214$333,262,329
2008$363,364,310$362,150,865
2007$353,301,663$355,245,038
2006$328,889,111$325,267,565
2005$291,176,454$287,369,812
2004$268,554,836$241,033,469 partial, 10 of 12
2003$7,596,693 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$18,564,374 partial, 2 of 12
2001$202,421,507 partial, 11 of 12$193,526,719
2000$189,012,586$200,338,780
1999$173,891,228$167,178,432
1998$128,958,244$126,076,040
1997$112,031,730$114,244,744
1996$94,324,356$92,939,788
1995$99,116,199$97,978,972
1994$91,822,148$82,781,035 partial, 10 of 12
1993$2,050,885 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 39. Through 2001 DOR described it as hotel and motel accommodations, rooming houses and camps; from 2002 as hotels, rooming houses, apartments and tourist courts. Real figures are in dollars of Mar 2026.

RestaurantsVisitor spending 12 months to Mar 2026: $659,772,828 +6.6% nominal, +4.2% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$56,545,636$659,772,828
Taxable sales$54,778,967$639,977,527
Tax collected$3,286,738$38,381,848
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$119,332,573 partial, 3 of 12$248,864,168 partial, 6 of 12
2025$659,728,139$653,118,774
2024$616,930,595$610,142,011
2023$583,290,973$575,910,663
2022$558,336,263$555,026,216
2021$525,009,428$508,707,004
2020$348,780,849$329,413,107
2019$357,784,033$352,309,999
2018$327,031,024$321,233,507
2017$294,777,457$289,877,956
2016$273,343,906$268,522,115
2015$255,943,357$249,401,906
2014$230,830,833$227,524,896
2013$211,766,899$207,248,672
2012$190,337,020$187,528,551
2011$172,684,095$168,595,428
2010$147,701,430$145,461,297
2009$147,242,895$146,732,883
2008$145,778,483$148,354,869
2007$140,442,987$137,441,388
2006$127,414,155$127,021,204
2005$117,540,592$112,749,769
2004$104,804,858$90,648,613 partial, 10 of 12
2003$5,002,150 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$9,677,840 partial, 2 of 12
2001$70,152,454 partial, 11 of 12$73,257,346
2000$67,565,586$66,292,941
1999$58,600,044$58,183,624
1998$60,553,342$59,999,862
1997$56,517,833$54,873,674
1996$50,742,237$49,010,741
1995$41,276,536$41,043,292
1994$37,696,063$32,370,751 partial, 10 of 12
1993$1,605,977 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 8. Restaurants, lunchrooms and catering, the same definition throughout. Real figures are in dollars of Mar 2026.

Bars and tavernsVisitor spending 12 months to Mar 2026: $43,866,099 +0.3% nominal, -1.9% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$3,365,947$43,866,099
Taxable sales$3,355,352$43,623,773
Tax collected$201,321$2,617,426
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$7,513,066 partial, 3 of 12$14,338,282 partial, 6 of 12
2025$45,869,562$45,855,567
2024$42,925,874$43,242,449
2023$43,885,729$44,192,514
2022$42,486,892$42,666,623
2021$46,048,276$45,511,782
2020$28,604,687$26,433,847
2019$24,122,810$22,730,700
2018$18,859,699$18,849,716
2017$18,470,783$18,235,943
2016$18,186,409$17,949,699
2015$16,906,416$16,759,275
2014$13,893,958$13,150,569
2013$12,218,325$12,654,435
2012$13,531,454$13,990,013
2011$15,812,034$15,600,483
2010$13,975,142$13,658,761
2009$12,998,125$12,711,559
2008$10,654,768$10,719,627
2007$9,940,873$9,539,688
2006$7,275,250$7,115,396
2005$10,772,193$10,406,675
2004$5,277,960$4,583,940 partial, 10 of 12
2003$667,257 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$952,970 partial, 2 of 12
2001$6,174,286 partial, 11 of 12$7,274,773
2000$9,243,139$10,842,128
1999$9,065,288$7,411,024
1998$8,518,339$8,635,554
1997$8,295,762$7,786,473
1996$7,349,189$7,239,270
1995$6,496,774$6,409,224
1994$6,110,593$5,162,617 partial, 10 of 12
1993$460,665 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 9. Through 2001, drinking places serving alcohol on premises; from 2002, taverns, night clubs, bars and liquor stores, so it takes in package liquor sales. Real figures are in dollars of Mar 2026.

AdmissionsVisitor spending 12 months to Mar 2026: $64,671,552 +14.8% nominal, +12.2% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$7,852,827$64,671,552
Taxable sales$6,569,688$54,114,708
Tax collected$394,181$3,246,847
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$13,601,227 partial, 3 of 12$26,501,568 partial, 6 of 12
2025$63,431,459$62,205,616
2024$53,177,701$51,482,944
2023$47,568,093$46,886,314
2022$44,756,022$43,837,581
2021$40,322,348$38,697,804
2020$25,815,218$24,871,831
2019$28,740,203$28,057,508
2018$24,184,058$23,811,697
2017$21,200,839$20,978,985
2016$18,700,349$17,916,286
2015$17,292,388$16,851,909
2014$17,267,025$18,430,663
2013$19,821,297$19,274,324
2012$17,843,174$16,137,938
2011$11,012,151$10,686,647
2010$12,028,894$12,255,483
2009$9,475,798$9,241,929
2008$9,696,652$10,280,649
2007$12,306,985$12,495,920
2006$11,884,279$11,688,028
2005$11,932,091$11,965,190
2004$10,500,047$9,704,918
2003$8,148,427$6,444,994 partial, 9 of 12
2002n/a partial, 0 of 12$1,099,891 partial, 2 of 12
2001$6,844,717 partial, 11 of 12$7,045,581
2000$6,363,340$6,184,998
1999$5,277,133$5,088,701
1998$4,364,599$4,343,014
1997$4,613,311$4,531,270
1996$3,602,100$3,399,387
1995$3,534,162$3,641,084
1994$2,419,342$1,916,571 partial, 10 of 12
1993$231,793 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 59. Admissions to pool rooms, rides, theatres, dances and similar. Real figures are in dollars of Mar 2026.

Resident spending

GroceryResident spending 12 months to Mar 2026: $655,334,660 +3.1% nominal, +0.8% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$56,918,182$655,334,660
Taxable sales$20,426,896$250,279,666
Tax collected$1,225,614$15,003,994
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$140,112,566 partial, 3 of 12$282,793,002 partial, 6 of 12
2025$653,268,017$652,582,784
2024$632,788,298$624,291,470
2023$631,003,223$639,773,104
2022$616,533,764$599,701,162
2021$551,949,793$532,101,535
2020$436,710,043$419,108,344
2019$403,119,601$407,337,839
2018$393,575,888$378,341,645
2017$346,116,557$343,553,429
2016$321,480,815$311,359,886
2015$310,649,372$313,044,419
2014$282,501,957$269,440,871
2013$262,572,482$261,084,586
2012$251,178,536$250,499,079
2011$241,312,638$234,267,921
2010$203,899,264$201,187,296
2009$194,489,925$190,977,003
2008$204,441,507$210,529,714
2007$204,043,674$200,158,314
2006$189,800,106$185,705,199
2005$167,925,990$161,910,944
2004$138,739,955$115,863,281 partial, 10 of 12
2003$7,398,853 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$13,302,837 partial, 2 of 12
2001$94,914,350 partial, 11 of 12$101,121,070
2000$94,144,117$102,781,260
1999$90,309,775$80,620,463
1998$96,040,749$93,438,764
1997$85,664,942$87,875,944
1996$75,002,442$74,479,967
1995$76,451,528$75,610,219
1994$72,230,152$59,628,109 partial, 10 of 12
1993$4,100,578 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 1. Through 2001 DOR described it as food and beverage stores; from 2002 as grocery stores. Most grocery food is exempt, so taxable sales run far below gross. Real figures are in dollars of Mar 2026.

General merchandiseResident spending 12 months to Mar 2026: $531,307,093 +2.6% nominal, +0.3% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$46,612,295$531,307,093
Taxable sales$24,955,984$292,726,356
Tax collected$1,495,995$16,994,956
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$111,742,926 partial, 3 of 12$243,474,305 partial, 6 of 12
2025$533,151,823$528,701,866
2024$536,702,030$532,585,714
2023$565,063,640$559,845,675
2022$493,834,794$493,977,276
2021$480,628,612$465,450,680
2020$393,668,999$364,826,747
2019$357,091,944$368,781,466
2018$337,414,315$327,818,501
2017$313,711,380$310,309,221
2016$296,025,908$292,817,900
2015$286,930,980$285,246,291
2014$275,928,082$272,988,985
2013$267,395,764$264,409,351
2012$248,628,952$240,098,857
2011$209,831,745$202,524,961
2010$178,275,294$175,634,320
2009$173,800,135$171,966,258
2008$169,870,298$171,866,184
2007$165,686,406$163,150,411
2006$160,666,072$156,801,660
2005$137,773,609$135,586,068
2004$126,292,616$102,996,490 partial, 10 of 12
2003$11,742,862 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$2,403,224 partial, 2 of 12
2001$17,721,299 partial, 11 of 12$18,505,125
2000$14,723,988$15,248,526
1999$11,324,426$9,121,094
1998$4,658,624$3,517,917 partial, 10 of 12
1997$367,548 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 1994 to 2001: kind codes 13, 20; from 2002: kind code 20. Through 2001 department stores and general miscellaneous merchandise stores were separate codes; from 2002 DOR folds both into general merchandise stores. Real figures are in dollars of Mar 2026.

ClothingResident spending 12 months to Mar 2026: $243,613,444 +2.0% nominal, -0.3% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$24,520,810$243,613,444
Taxable sales$23,480,543$225,109,811
Tax collected$1,408,833$13,501,701
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$43,729,288 partial, 3 of 12$98,772,292 partial, 6 of 12
2025$240,908,955$238,514,165
2024$240,561,656$241,055,062
2023$240,177,939$240,784,831
2022$247,876,812$247,947,234
2021$244,585,526$235,726,450
2020$155,155,021$150,511,716
2019$179,459,219$174,980,620
2018$166,244,028$166,322,431
2017$164,520,637$164,358,232
2016$165,263,117$163,959,323
2015$161,546,137$161,339,813
2014$155,421,664$151,612,061
2013$147,647,948$146,370,513
2012$142,688,324$139,909,340
2011$133,082,930$131,733,707
2010$116,303,789$114,806,116
2009$117,709,244$117,493,556
2008$118,070,403$119,063,434
2007$113,742,505$110,564,202
2006$98,272,429$96,730,381
2005$81,720,569$75,718,692
2004$66,591,624$65,339,419
2003$60,842,102$48,508,279 partial, 9 of 12
2002n/a partial, 0 of 12$6,587,006 partial, 2 of 12
2001$46,172,666 partial, 11 of 12$49,312,170
2000$49,029,793$50,379,680
1999$41,559,016$37,834,244
1998$33,567,946$33,326,154
1997$33,194,137$32,607,816
1996$26,478,494$23,203,972
1995$22,578,926$23,673,227
1994$18,378,195$14,869,611 partial, 10 of 12
1993$834,707 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 10. Apparel and accessory stores, later clothing stores and alterations. Real figures are in dollars of Mar 2026.

FurnitureResident spending 12 months to Mar 2026: $113,968,211 -6.3% nominal, -8.4% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$8,905,033$113,968,211
Taxable sales$7,101,198$93,959,277
Tax collected$426,072$5,637,276
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$25,039,787 partial, 3 of 12$53,661,165 partial, 6 of 12
2025$115,729,442$117,127,449
2024$129,671,199$132,458,176
2023$133,756,043$131,988,610
2022$130,411,910$130,536,611
2021$120,492,498$117,107,002
2020$94,520,411$86,659,443
2019$81,255,113$80,263,814
2018$77,070,753$74,560,318
2017$67,361,707$65,150,922
2016$56,271,920$53,625,970
2015$49,966,155$50,139,225
2014$44,536,178$41,803,990
2013$38,240,832$37,456,341
2012$32,254,375$30,189,779
2011$27,375,758$27,062,281
2010$24,082,528$23,407,219
2009$24,610,114$26,006,236
2008$38,917,114$43,654,714
2007$50,332,229$52,397,097
2006$55,708,924$56,380,978
2005$54,961,478$52,964,820
2004$44,159,469$42,220,155
2003$40,127,904$30,031,528 partial, 9 of 12
2002n/a partial, 0 of 12$5,213,979 partial, 2 of 12
2001$28,300,401 partial, 11 of 12$31,022,920
2000$36,720,461$37,676,350
1999$36,360,762$35,041,156
1998$27,237,060$24,164,072
1997$22,041,839$23,548,090
1996$24,464,390$23,015,890
1995$17,901,408$17,018,568
1994$14,723,120$11,965,383 partial, 10 of 12
1993$916,967 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 29. Home furniture and furnishings, later furniture stores new and used. Real figures are in dollars of Mar 2026.

Big ticket spending

Motor vehiclesBig ticket spending 12 months to Mar 2026: $140,786,751 -8.5% nominal, -10.5% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$10,886,695$140,786,751
Taxable sales$10,635,484$129,667,251
Tax collected$638,013$7,774,606
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$31,360,744 partial, 3 of 12$66,469,286 partial, 6 of 12
2025$147,184,046$148,259,153
2024$153,923,189$156,400,398
2023$173,240,467$172,913,066
2022$171,494,702$172,375,889
2021$161,697,462$158,935,305
2020$124,107,603$111,823,126
2019$99,414,901$97,348,014
2018$92,017,954$91,547,808
2017$86,244,224$85,149,853
2016$78,530,949$76,817,656
2015$73,897,709$70,503,444
2014$64,835,700$64,139,928
2013$54,839,841$51,055,158
2012$43,548,634$43,277,144
2011$41,899,531$41,122,808
2010$40,561,123$39,189,145
2009$34,146,159$32,897,551
2008$40,748,686$45,610,732
2007$53,420,958$55,105,066
2006$60,098,422$60,794,249
2005$66,790,486$70,466,999
2004$53,292,139$38,036,882 partial, 10 of 12
2003$2,943,030 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$2,800,249 partial, 2 of 12
2001$15,301,563 partial, 11 of 12$16,773,298
2000$19,273,587$19,949,966
1999$21,219,054$21,000,357
1998$21,941,348$23,667,868
1997$23,947,353$22,785,138
1996$22,306,967$21,141,782
1995$13,588,428$11,985,961
1994$10,776,117$9,720,848 partial, 10 of 12
1993$1,471,051 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 23. Through 2001 it included tag agencies and tax collectors with automotive dealers; from 2002 it is motor vehicle dealers, trailers and campers. Real figures are in dollars of Mar 2026.

BoatsBig ticket spending 12 months to Nov 2005: $3,054,012 +32.0% nominal, +27.4% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$61,238$3,054,012
Taxable sales$58,996$1,892,749
Tax collected$3,540$113,565
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$61,238 partial, 1 of 12$61,238 partial, 1 of 12
2025n/a partial, 0 of 12n/a partial, 0 of 12
2024n/a partial, 0 of 12n/a partial, 0 of 12
2023n/a partial, 0 of 12n/a partial, 0 of 12
2022n/a partial, 0 of 12n/a partial, 0 of 12
2021n/a partial, 0 of 12n/a partial, 0 of 12
2020n/a partial, 0 of 12n/a partial, 0 of 12
2019n/a partial, 0 of 12n/a partial, 0 of 12
2018n/a partial, 0 of 12n/a partial, 0 of 12
2017n/a partial, 0 of 12n/a partial, 0 of 12
2016n/a partial, 0 of 12n/a partial, 0 of 12
2015n/a partial, 0 of 12n/a partial, 0 of 12
2014n/a partial, 0 of 12n/a partial, 0 of 12
2013n/a partial, 0 of 12n/a partial, 0 of 12
2012n/a partial, 0 of 12n/a partial, 0 of 12
2011n/a partial, 0 of 12n/a partial, 0 of 12
2010n/a partial, 0 of 12n/a partial, 0 of 12
2009n/a partial, 0 of 12n/a partial, 0 of 12
2008n/a partial, 0 of 12n/a partial, 0 of 12
2007n/a partial, 0 of 12n/a partial, 0 of 12
2006n/a partial, 0 of 12$509,454 partial, 2 of 12
2005$2,840,677 partial, 11 of 12$3,074,274
2004$2,339,707$1,783,957 partial, 10 of 12
2003$187,301 partial, 1 of 12n/a partial, 0 of 12
2002n/a partial, 0 of 12$465,797 partial, 2 of 12
2001$2,311,908 partial, 11 of 12$4,055,149
2000$4,594,031$2,767,892
1999$2,417,180$4,336,433
1998$4,587,628$2,599,715
1997$2,990,284$4,547,835
1996$5,539,216$5,008,002
1995$4,291,333$4,120,653
1994$3,330,886$2,270,003 partial, 10 of 12
1993$109,010 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 28. Boat dealers, later motorboats, yachts and marine parts. Real figures are in dollars of Mar 2026.

Building materialsBig ticket spending 12 months to Mar 2026: $272,827,336 -5.8% nominal, -8.0% real

Taxable sales and tax collected
MeasureLatest month, Mar 2026Last 12 months
Gross sales$31,561,529$272,827,336
Taxable sales$28,046,964$229,204,527
Tax collected$1,682,818$13,658,267
Annual figures, calendar and fiscal year
YearCalendar yearFiscal year ending September
2026$70,027,828 partial, 3 of 12$140,731,780 partial, 6 of 12
2025$268,404,563$262,299,416
2024$304,567,876$319,370,403
2023$349,760,636$350,399,304
2022$405,603,767$404,999,307
2021$316,072,230$299,667,982
2020$238,221,243$226,189,473
2019$200,003,942$195,759,332
2018$185,497,326$181,839,130
2017$164,193,897$157,983,815
2016$144,168,361$138,462,961
2015$118,042,291$113,819,294
2014$108,877,505$105,268,890
2013$95,793,845$92,692,800
2012$74,367,877$70,210,181
2011$64,072,315$60,639,668
2010$59,963,539$61,986,150
2009$73,885,104$73,830,300
2008$56,406,923$56,912,195
2007$81,383,220$89,300,364
2006$113,033,912$119,193,560
2005$108,962,498$101,474,761
2004$79,846,974$72,799,295
2003$51,926,423$37,253,734 partial, 9 of 12
2002n/a partial, 0 of 12$4,859,048 partial, 2 of 12
2001$31,071,306 partial, 11 of 12$33,259,911
2000$25,566,644$23,405,026
1999$20,312,676$19,772,992
1998$15,740,357$14,969,801
1997$13,876,601$12,960,102
1996$10,930,686$10,102,552
1995$6,510,081$6,174,715
1994$5,825,181$4,758,550 partial, 10 of 12
1993$429,167 partial, 1 of 12

Partial years are listed but left off the annual chart.

Form 10 kind code 38. Lumber and other building materials dealers. Hardware and paint stores (code 18) are in the full table. Real figures are in dollars of Mar 2026.

Every other business type

Form 10 kind codes not in the groups above. Last 12 months where twelve consecutive months are published.

CodeBusiness typeLatest month Gross sales, latest monthGross sales, 12 monthsChange Taxable sales, 12 monthsTax collected, 12 months
3Seafood Dealers from 2002Mar 2026$448,540n/an/an/an/a
5Bakeries, Baking & Selling, Selling from 2002Mar 2026$704,771$8,010,091-0.7%$6,736,384$404,183
6DelicatessensMar 2026$1,533,676$21,333,457+1.5%$20,787,511$1,247,251
7Candy, Confectionery, Sundries, Concession StandsMar 2026$1,144,818$13,094,423+1.1%$13,049,893$782,994
11Shoe StoreMar 2026$2,588,741$38,122,111-3.3%$33,821,609$2,029,297
14Variety Stores 1994 to 2001 onlyNov 2001$608,286$8,558,072-10.5%$8,205,868$490,551
15Drug Stores 1994 to 2001 onlyNov 1997$1,066,052$10,305,816+8.8%$2,883,934$172,170
16Jewelry, Leather, and Sporting Goods 1994 to 2001 onlyNov 2001$799,293$8,953,726-2.9%$6,920,390$413,064
17Fertilizer Stores, Feed, Seed from 2002Mar 2026$694,655$4,934,385+17.3%$3,994,962$239,698
18Hardware, Paints, Light Machinery, BicycleMar 2026$2,549,141$27,929,234-9.8%$24,629,614$1,477,777
21Second-Hand Stores, Antique ShopsMar 2026$2,187,848$21,913,845+6.9%$18,265,329$1,095,343
22Dry Good Stores, Sewing, Needlework and Piece Goods, Linens from 2002Mar 2026$8,401n/an/an/an/a
24Auto Accessories, Tires, Parts, (trailers) AutoMar 2026$5,541,855$59,141,794+4.4%$47,162,487$2,829,749
25Filling and Service Stations, Car WashMar 2026$6,088,197$74,883,693+2.1%$18,740,398$1,123,534
26Garages, Auto Paint and Body ShopsMar 2026$3,937,978$44,494,493+21.7%$34,687,479$2,077,416
27Aircraft Dealers from 2002Nov 2019$35,975$457,459+7.3%$457,459$26,819
30Household Appliances, Dinnerware, etcMar 2026$172,769$3,821,255+10.6%$3,241,552$194,493
32Music Stores, RadiosMar 2026$1,618,318$14,826,397+7.0%$8,580,124$514,771
33Building Contractors (roads and realty) from 2002Mar 2026$35,958,323$300,696,155+9.4%$124,383,234$7,462,988
34Heating, Air Conditioning, Insulation from 2002Mar 2026$2,146,141$23,543,825-12.1%$19,115,134$1,146,908
35Electrical and plumbing, Well Drilling, Pipes from 2002Mar 2026$5,660,695$56,652,946-24.4%$14,675,014$880,501
36Decoration, Painting and Papering, DraperyMar 2026$3,761,294$45,718,905+7.0%$35,978,672$2,158,720
41Barber and Beauty Shop, Reducing, Hot TubsMar 2026$860,466$9,855,023+8.7%$4,951,173$292,178
42Book StoresMar 2026$328,662$4,550,109+194.7%$4,310,336$232,838
43Cigar Stands, Tobacco Shops from 2002Mar 2026$411,144n/an/an/an/a
44FloristMar 2026$333,978$4,162,520+13.9%$2,915,437$174,926
45Fuel Dealers, LP Gas Dealers 1994 to 2001 onlyNov 1995$4,180,930$25,258,321-11.6%$410,403$23,177
48Itinerant Vendors, Peddler, Direct SalesMar 2026$1,697,558$16,485,225+9.2%$11,768,016$705,801
51Horse, Cattle and Pet Dealers, Equipment & SuppliesMar 2026$198,754$749,701+148.9%$95,403$5,783
52Photographers, Photo and Art Equipment & SuppliesMar 2026$6,258$346,903+10.1%$203,605$12,216
54Storage and Warehouse from 2002Mar 2026$890,437$6,567,129+127.0%$3,049,902$79,411
55Gift, Card, Novelty, Hobby, Stationery and Toy Stores, Stationary etcMar 2026$3,622,333$32,061,239+12.1%$28,557,192$1,713,431
57Social, Fraternal, Commercial Clubs & Assoc. (all duties) from 2002Mar 2026$336,125$5,281,623+12.5%$1,036,208$61,480
58Industrial MachineryMar 2026$306,408$2,160,403n/a$593,920$35,635
61Rental of Tangible Personal PropertyMar 2026$5,733,632$54,502,849+3.9%$47,121,595$2,797,718
62Fabrication and Sales of Cabinets, Windows,Mar 2026$117,449$3,912,906-25.0%$1,981,522$118,891
63Manufacturing, Processing, MiningMar 2026$15,599,608$92,818,754+8.9%$42,051,341$2,520,352
64Bottlers (beer and soft drinks) from 2002Mar 2026$381,344n/an/an/an/a
65Pawn Shops from 2002Mar 2026$17,968$457,322-25.2%$341,036$20,462
66Communications, Telephone, Telegraph,Mar 2026$1,401,101$18,432,821+4.8%$16,746,266$1,004,776
67Transportation: Railroads, Airlines, Bus and from 2002Mar 2026$596,934$4,389,084+10.6%$2,292,305$137,538
68Graphic Arts: Printing, Publishing, Engraving,Mar 2026$414,332$3,907,812-4.7%$2,340,856$140,451
69Insurance, Banking, Savings and Loan Research from 2002Mar 2026$18,646$46,792,429-18.0%$27,619,984$1,629,100
70Sanitary and Industrial Supplies from 2002Mar 2026$380,304n/an/an/an/a
72Repair of Tangible Personal Property,Mar 2026$2,032,817$18,183,802+0.2%$8,565,751$513,476
73Advertising: Outdoor Signs and Billboards from 2002Mar 2026$18,967n/an/an/an/a
74Top Soil, Clay, Sand, Fill DirtMar 2026$1,718,102$18,090,195-3.7%$6,298,233$377,894
76Nurseries and Landscaping, Supplies, Tree ExpertsMar 2026$289,780$3,144,071n/a$2,484,086$149,045
77Vending Machines (tangible property sales-Mar 2026$1,589,579$16,182,535-3.3%$866,683$52,001
79Medical, Dental, Surgical, Optical, Hospital Supplies from 2002Mar 2026$2,394,633$16,086,173+15.7%$1,449,376$84,499
80Wholesale DealersMar 2026$27,518,869$295,297,891-20.4%$33,358,843$2,001,531
81Schools and Colleges from 2002Mar 2026$917n/an/an/an/a
82Lease or Rentals of Office Space and Commercial RetailsMar 2026$9,628,918$211,193,559-22.6%$179,433,078$7,863,487
83Privately Operated Parking Lots, Boat Docking and Storage (Marines) from 2002Mar 2026$564,813$5,132,023-31.8%$2,161,469$122,315
84Utilities, Electricity or GasMar 2026$16,078,216$226,769,078+1.4%$61,702,723$3,702,163
89Exempt Facility from 2002Mar 2026$318,720$3,143,735+13.7%$2,524,286$147,552
90Flea Market 1994 to 2001 onlyNov 1995$9,653$402,615+452.7%$78,979$4,872
92Other Professional Services: from 2002Mar 2026$2,911,056$22,419,540+54.7%$6,199,242$371,954
93Other Personal Services:Mar 2026$834,690$7,669,493-1.6%$3,135,876$186,302
94Other Industrial Services: from 2002Mar 2026$983,520$7,509,118+17.5%$76,009$4,561
99Miscellaneous, Swimming Pool SuppliesMar 2026$454,047$10,530,693-7.1%$9,838,435$133,409
103Other *** 1994 to 2001 onlyNov 2001$11,498,852$155,150,013+10.2%$58,582,470$3,504,218
104Redacted For Confidentiality from 2002Mar 2026$30,292,814$337,730,149+14.8%$47,431,360$2,832,628

Cities and places: BusinessFlare® estimates

BusinessFlare® estimate from public sources: monthly consumer spending for each Census place in Walton County that the Economic Census publishes, split out of the county's Form 10 sales with the county tax roll as weight. The figures are Street Economics Pass data on each place's page; the published error is free. Landing error is how far the 2017 anchor carried to 2022 missed the 2022 Census figure.

PlaceLatest monthRetail landing errorAccommodation and food landing errorFlag
DeFuniak Springs cityMar 20260.3%n/a
Freeport cityMar 2026n/an/a
Miramar Beach CDPMar 2026n/an/a

Fiscal data: distributions from the state

What the Florida Department of Revenue paid the governments in Walton County in the 12 months to Sep 2026, from the Department's own ledger: half-cent sales tax, communications services tax, local option taxes and state revenue sharing. Fiscal distributions, not economic indicators: these are the dollars the Florida Department of Revenue paid this government in each month, after the state's own deductions and adjustments, on the Department's payment schedule. They do not measure sales, income or activity in the area.

PayeesHalf-cent sales taxCommunications services taxLocal option taxesState revenue sharing and other state shared revenueAll distributionsChange on the 12 before
County government$18,085,454$367,254$43,061,017$5,430,051$66,943,776-0.3%
Municipalities and other payees$3,720,207$357,926$8,239,205$1,212,388$13,529,727+1.2%
Every payee in the county$21,805,661$725,180$51,300,222$6,864,940$80,696,0030.0%
Every government in Walton County, last 12 months

Half-cent: half-cent sales tax. CST: communications services tax. Local option: local option taxes. State shared: state revenue sharing and other state shared revenue. All payees: every payee in the county. Change: the 12 months against the 12 before.

GovernmentHalf-centCSTLocal optionState sharedAllChange
Walton County BOCC county government$18,085,454$367,254$43,061,017$5,430,051$66,943,776-0.3%
City of Defuniak Springs municipality$1,383,863$265,567$3,261,012$500,355$5,410,797-3.8%
City of Freeport municipality$2,206,573$86,068$4,700,722$677,364$7,670,727+5.5%
Paxton, City of municipality$129,772$6,290$277,471$34,669$448,203-4.7%
Walton County School Board school boardn/an/an/a$222,500$222,5000.0%

Fiscal data for every Florida government

Tourist tax

Sales are the tax collected divided by the rate in effect. Collections are what the county, city or collector reported.

Latest monthJul 2026
Salesn/a
Change in salesn/a
Sales, last 12 monthsn/a
Collections$13,298,084
Change as reported+9.5%
Collections, last 12 months$65,641,352
Tax raten/a
Walton CountyCounty totalJul 2026 collections: $13,298,084

No single rate applies to this series, so it is shown as collections only. Its component levies, each converted at its own rate, are listed separately.

Collections as reported
MeasureJul 2026
Collections$13,298,084
Change as reported+9.5%
Change in sales, rate adjustedn/a
Collections, last 12 months$65,641,352
Sales, last 12 monthsn/a
Tax raten/a

Walton County Clerk of Courts and Comptroller, posted by Walton County Tourism; month of sales as reported; Oct 1998 to Jul 2026, 334 months.

Rental type detail

SeriesLatest monthSalesChange in salesCollectionsChange as reportedSource
Walton County: South Walton districtJul 2026$265,035,732+9.5%$13,251,787+9.5%Walton County Clerk of Courts and Comptroller, posted by Walton County Tourism
Walton County: North Walton districtJul 2026$1,543,249+15.4%$46,297+15.4%Walton County Clerk of Courts and Comptroller, posted by Walton County Tourism
Walton County: South Walton districtRental typeJul 2026 sales: $265,035,732

Collections as reported
MeasureJul 2026
Collections$13,251,787
Change as reported+9.5%
Change in sales, rate adjusted+9.5%
Collections, last 12 months$65,291,915
Sales, last 12 months$1,305,838,304
Tax rate5%

Walton County Clerk of Courts and Comptroller, posted by Walton County Tourism; month of sales as reported; Oct 1998 to Jul 2026, 334 months.

Walton County: North Walton districtRental typeJul 2026 sales: $1,543,249

Collections as reported
MeasureJul 2026
Collections$46,297
Change as reported+15.4%
Change in sales, rate adjusted+15.4%
Collections, last 12 months$349,437
Sales, last 12 months$11,647,897
Tax rate3%

Walton County Clerk of Courts and Comptroller, posted by Walton County Tourism; month of sales as reported; Mar 2021 to Jul 2026, 65 months.

Tax rate history

Rate changes are marked on every chart with a dashed line.

JurisdictionTaxRateEffectiveEndedNot levied inSource
Walton Countytdt2%1986-10-011991-09-30Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01)
Walton Countysouth_walton2%1986-10-011999-01-31Walton County Clerk of Courts and Comptroller, TDT Collections History workbooks (rate era sheets and footnotes)
Walton Countytdt2%1991-10-011999-01-31Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01)
Walton Countytdt3%1999-02-012004-04-30Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01)
Walton Countysouth_walton3%1999-02-012004-04-30Walton County Clerk of Courts and Comptroller, TDT Collections History workbooks (rate era sheets and footnotes)
Walton Countytdt4%2004-05-012009-09-30Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01)
Walton Countysouth_walton4%2004-05-012009-09-30Walton County Clerk of Courts and Comptroller, TDT Collections History workbooks (rate era sheets and footnotes)
Walton Countytdt4.5%2009-10-012014-09-30Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01)
Walton Countysouth_walton4.5%2009-10-012014-09-30Walton County Clerk of Courts and Comptroller, TDT Collections History workbooks (rate era sheets and footnotes)
Walton Countytdt4%2014-10-012019-12-31Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01)
Walton Countysouth_walton4%2014-10-012019-12-31Walton County Clerk of Courts and Comptroller, TDT Collections History workbooks (rate era sheets and footnotes)
Walton Countytdt5%2020-01-01currentFlorida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01)
Walton Countysouth_walton5%2020-01-01currentWalton County Clerk of Courts and Comptroller, TDT Collections History workbooks (rate era sheets and footnotes)
Walton Countynorth_walton2%2021-03-012023-09-30Walton County Clerk of Courts and Comptroller, TDT Collections History workbooks (rate era sheets and footnotes)
Walton Countynorth_walton3%2023-10-01currentWalton County Clerk of Courts and Comptroller, TDT Collections History workbooks (rate era sheets and footnotes)

Sources on this page

Download the data

Walton County workbook Statewide workbook

The county workbook has every business type by month with taxable sales and tax collected, the trailing 12 month and annual views, real sales, and this county's tourist tax rows. The statewide workbook has every county, the kind code crosswalk, CPI, rates, sources and gaps.