Florida / Osceola
Osceola County sales and visitor spending
Latest monthMar 2026
Visitor, resident and big ticket spending, last 12 months$9,308,707,267
Change, nominal+5.6%
Change, real+3.2%
PricesSouth Region CPI
| Gross sales | 12 months to | Last 12 months | Change, nominal | Change, real |
|---|---|---|---|---|
| Visitor, resident and big ticket spending | Mar 2026 | $9,308,707,267 | +5.6% | +3.2% |
| All business types, including business to business | Mar 2026 | $27,834,508,103 | +5.1% | +2.8% |
The headline adds the eleven business types in the visitor, resident and big ticket groups below. All business types is every Form 10 kind code, including wholesale, manufacturing and sales between businesses. Change compares the last 12 months with the 12 before.
Visitor spending
No tourist tax series is published for this county. Its visitor layer is Form 10 hotels, restaurants, bars and admissions.
Hotels and lodgingVisitor spending 12 months to Mar 2026: $1,843,044,775 +2.4% nominal, +0.1% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $204,098,741 | $1,843,044,775 |
| Taxable sales | $192,502,731 | $1,767,663,729 |
| Tax collected | $11,549,944 | $105,881,380 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $540,094,790 partial, 3 of 12 | $989,402,259 partial, 6 of 12 |
| 2025 | $1,841,588,975 | $1,823,595,121 |
| 2024 | $1,791,010,187 | $1,779,163,427 |
| 2023 | $1,773,642,491 | $1,805,864,368 |
| 2022 | $1,809,513,332 | $1,714,799,124 |
| 2021 | $1,264,478,776 | $1,054,917,895 |
| 2020 | $617,119,927 | $803,018,330 |
| 2019 | $1,342,589,855 | $1,310,513,499 |
| 2018 | $1,238,843,959 | $1,225,613,146 |
| 2017 | $1,174,519,325 | $1,153,902,011 |
| 2016 | $1,119,091,692 | $1,109,200,985 |
| 2015 | $1,034,042,015 | $1,003,282,470 |
| 2014 | $953,292,113 | $930,074,716 |
| 2013 | $866,116,876 | $851,972,384 |
| 2012 | $816,563,116 | $807,765,791 |
| 2011 | $763,981,231 | $756,118,294 |
| 2010 | $733,768,232 | $731,966,667 |
| 2009 | $743,702,942 | $757,151,033 |
| 2008 | $873,786,318 | $888,544,821 |
| 2007 | $859,858,184 | $838,985,595 |
| 2006 | $793,311,075 | $787,828,528 |
| 2005 | $749,059,877 | $736,953,096 |
| 2004 | $667,237,234 | $549,428,282 partial, 10 of 12 |
| 2003 | $42,849,321 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $70,213,580 partial, 2 of 12 |
| 2001 | $577,668,828 partial, 11 of 12 | $673,467,640 |
| 2000 | $679,343,704 | $614,544,516 |
| 1999 | $425,291,346 | $414,373,918 |
| 1998 | $483,919,792 | $502,793,232 |
| 1997 | $496,297,062 | $499,548,448 |
| 1996 | $452,884,882 | $422,907,280 |
| 1995 | $386,666,276 | $379,727,460 |
| 1994 | $326,537,288 | $270,744,744 partial, 10 of 12 |
| 1993 | $19,711,640 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 39. Through 2001 DOR described it as hotel and motel accommodations, rooming houses and camps; from 2002 as hotels, rooming houses, apartments and tourist courts. Real figures are in dollars of Mar 2026.
RestaurantsVisitor spending 12 months to Mar 2026: $1,306,303,253 +4.6% nominal, +2.2% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $143,650,377 | $1,306,303,253 |
| Taxable sales | $130,718,855 | $1,196,655,295 |
| Tax collected | $7,843,131 | $71,737,195 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $352,807,695 partial, 3 of 12 | $663,575,035 partial, 6 of 12 |
| 2025 | $1,275,892,159 | $1,268,712,992 |
| 2024 | $1,252,217,723 | $1,245,180,936 |
| 2023 | $1,221,982,950 | $1,219,631,540 |
| 2022 | $1,166,723,197 | $1,136,552,153 |
| 2021 | $1,033,462,440 | $962,194,310 |
| 2020 | $690,085,720 | $706,397,002 |
| 2019 | $848,856,725 | $832,773,042 |
| 2018 | $793,675,337 | $783,667,970 |
| 2017 | $734,305,861 | $715,778,548 |
| 2016 | $684,900,171 | $674,135,615 |
| 2015 | $638,263,174 | $623,487,147 |
| 2014 | $582,097,744 | $575,156,468 |
| 2013 | $561,804,301 | $554,756,305 |
| 2012 | $528,954,247 | $519,742,025 |
| 2011 | $491,894,684 | $485,661,666 |
| 2010 | $474,539,605 | $469,770,287 |
| 2009 | $461,130,889 | $463,782,797 |
| 2008 | $493,958,385 | $499,317,311 |
| 2007 | $486,506,662 | $486,631,331 |
| 2006 | $469,020,983 | $456,770,955 |
| 2005 | $436,901,815 | $433,373,892 |
| 2004 | $391,961,276 | $321,745,198 partial, 10 of 12 |
| 2003 | $26,850,780 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $47,082,218 partial, 2 of 12 |
| 2001 | $307,087,320 partial, 11 of 12 | $335,992,678 |
| 2000 | $382,676,698 | $378,379,150 |
| 1999 | $304,744,502 | $301,013,900 |
| 1998 | $296,099,904 | $293,640,760 |
| 1997 | $279,170,052 | $272,093,352 |
| 1996 | $261,882,052 | $256,435,051 |
| 1995 | $241,446,999 | $240,425,742 |
| 1994 | $229,932,986 | $193,345,819 partial, 10 of 12 |
| 1993 | $15,368,157 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 8. Restaurants, lunchrooms and catering, the same definition throughout. Real figures are in dollars of Mar 2026.
Bars and tavernsVisitor spending 12 months to Mar 2026: $17,729,239 -14.4% nominal, -16.3% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $1,334,234 | $17,729,239 |
| Taxable sales | $1,228,514 | $16,382,055 |
| Tax collected | $73,711 | $982,923 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $3,968,973 partial, 3 of 12 | $7,826,823 partial, 6 of 12 |
| 2025 | $19,603,639 | $20,469,501 |
| 2024 | $20,738,389 | $21,889,875 |
| 2023 | $22,964,394 | $22,382,399 |
| 2022 | $20,550,803 | $19,757,005 |
| 2021 | $18,787,987 | $17,733,712 |
| 2020 | $11,434,352 | $11,301,640 |
| 2019 | $13,709,199 | $13,672,290 |
| 2018 | $11,897,984 | $10,958,474 |
| 2017 | $9,333,620 | $9,135,257 |
| 2016 | $9,487,021 | $9,958,133 |
| 2015 | $10,103,857 | $9,882,317 |
| 2014 | $10,439,291 | $10,307,372 |
| 2013 | $9,724,155 | $9,896,547 |
| 2012 | $9,617,193 | $9,583,275 |
| 2011 | $10,160,837 | $9,798,213 |
| 2010 | $9,395,459 | $10,353,521 |
| 2009 | $11,176,075 | $10,683,426 |
| 2008 | $11,102,968 | $11,408,188 |
| 2007 | $12,115,714 | $12,287,795 |
| 2006 | $12,311,541 | $12,143,881 |
| 2005 | $11,893,834 | $11,650,514 |
| 2004 | $10,252,779 | $8,495,260 partial, 10 of 12 |
| 2003 | $805,353 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $1,803,010 partial, 2 of 12 |
| 2001 | $10,409,602 partial, 11 of 12 | $11,599,232 |
| 2000 | $12,007,947 | $11,881,392 |
| 1999 | $11,606,191 | $11,551,701 |
| 1998 | $10,567,645 | $10,328,188 |
| 1997 | $9,763,658 | $9,465,396 |
| 1996 | $8,997,742 | $9,062,393 |
| 1995 | $9,100,642 | $8,750,125 |
| 1994 | $8,159,379 | $6,994,810 partial, 10 of 12 |
| 1993 | $823,442 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 9. Through 2001, drinking places serving alcohol on premises; from 2002, taverns, night clubs, bars and liquor stores, so it takes in package liquor sales. Real figures are in dollars of Mar 2026.
AdmissionsVisitor spending 12 months to Mar 2026: $289,007,941 +0.2% nominal, -2.0% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $31,868,655 | $289,007,941 |
| Taxable sales | $21,537,588 | $200,863,596 |
| Tax collected | $1,292,255 | $11,983,961 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $94,356,483 partial, 3 of 12 | $153,827,088 partial, 6 of 12 |
| 2025 | $291,383,354 | $290,089,278 |
| 2024 | $289,813,854 | $292,450,057 |
| 2023 | $287,533,955 | $284,090,027 |
| 2022 | $265,406,369 | $257,424,574 |
| 2021 | $206,003,567 | $190,956,517 |
| 2020 | $163,897,918 | $179,041,693 |
| 2019 | $228,889,219 | $228,857,237 |
| 2018 | $233,891,279 | $236,108,690 |
| 2017 | $246,157,013 | $261,595,219 |
| 2016 | $292,676,556 | $276,386,983 |
| 2015 | $241,362,506 | $242,014,402 |
| 2014 | $237,278,002 | $236,703,115 |
| 2013 | $227,773,597 | $223,212,180 |
| 2012 | $215,724,209 | $210,095,106 |
| 2011 | $204,660,659 | $204,089,306 |
| 2010 | $193,999,814 | $192,553,902 |
| 2009 | $183,327,466 | $181,043,651 |
| 2008 | $192,685,427 | $191,725,939 |
| 2007 | $145,292,839 | $140,626,324 |
| 2006 | $134,312,751 | $132,012,355 |
| 2005 | $133,216,624 | $131,120,571 |
| 2004 | $125,648,191 | $108,362,861 partial, 10 of 12 |
| 2003 | $9,095,424 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $12,891,056 partial, 2 of 12 |
| 2001 | $103,613,068 partial, 11 of 12 | $115,471,726 |
| 2000 | $120,715,679 | $118,550,311 |
| 1999 | $110,282,829 | $111,730,701 |
| 1998 | $120,505,967 | $119,165,924 |
| 1997 | $108,135,077 | $107,698,418 |
| 1996 | $94,707,444 | $88,091,761 |
| 1995 | $76,237,858 | $75,774,558 |
| 1994 | $75,341,765 | $64,361,152 partial, 10 of 12 |
| 1993 | $4,195,922 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 59. Admissions to pool rooms, rides, theatres, dances and similar. Real figures are in dollars of Mar 2026.
Resident spending
GroceryResident spending 12 months to Mar 2026: $1,436,752,840 +1.0% nominal, -1.3% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $122,358,986 | $1,436,752,840 |
| Taxable sales | $38,745,493 | $467,468,936 |
| Tax collected | $2,324,730 | $28,044,219 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $371,894,533 partial, 3 of 12 | $717,343,161 partial, 6 of 12 |
| 2025 | $1,426,001,510 | $1,438,559,079 |
| 2024 | $1,409,480,875 | $1,407,892,368 |
| 2023 | $1,378,560,577 | $1,387,090,873 |
| 2022 | $1,377,470,399 | $1,330,778,244 |
| 2021 | $1,229,758,579 | $1,175,326,120 |
| 2020 | $1,036,403,106 | $1,028,468,396 |
| 2019 | $1,047,737,164 | $1,036,385,988 |
| 2018 | $975,980,411 | $978,734,964 |
| 2017 | $933,294,980 | $908,174,251 |
| 2016 | $870,148,886 | $854,893,396 |
| 2015 | $842,209,679 | $857,053,239 |
| 2014 | $857,931,712 | $843,888,930 |
| 2013 | $845,419,320 | $832,128,355 |
| 2012 | $806,058,950 | $811,153,949 |
| 2011 | $783,796,805 | $751,232,207 |
| 2010 | $663,292,766 | $657,610,585 |
| 2009 | $624,038,761 | $615,704,173 |
| 2008 | $671,939,252 | $686,669,333 |
| 2007 | $632,339,931 | $613,891,272 |
| 2006 | $588,380,108 | $575,655,819 |
| 2005 | $525,627,180 | $508,708,092 |
| 2004 | $481,718,025 | $393,030,400 partial, 10 of 12 |
| 2003 | $30,889,685 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $69,795,858 partial, 2 of 12 |
| 2001 | $396,892,288 partial, 11 of 12 | $434,597,654 |
| 2000 | $406,393,156 | $395,588,776 |
| 1999 | $373,859,134 | $369,015,220 |
| 1998 | $350,329,466 | $351,344,566 |
| 1997 | $342,483,088 | $334,029,326 |
| 1996 | $346,984,554 | $348,484,928 |
| 1995 | $330,907,698 | $324,296,272 |
| 1994 | $296,434,092 | $243,908,468 partial, 10 of 12 |
| 1993 | $26,777,592 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 1. Through 2001 DOR described it as food and beverage stores; from 2002 as grocery stores. Most grocery food is exempt, so taxable sales run far below gross. Real figures are in dollars of Mar 2026.
General merchandiseResident spending 12 months to Mar 2026: $2,502,022,551 +6.2% nominal, +3.8% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $238,439,117 | $2,502,022,551 |
| Taxable sales | $89,841,011 | $981,211,386 |
| Tax collected | $5,390,386 | $58,808,629 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $626,513,506 partial, 3 of 12 | $1,284,186,786 partial, 6 of 12 |
| 2025 | $2,464,174,745 | $2,429,126,268 |
| 2024 | $2,333,987,584 | $2,302,931,957 |
| 2023 | $2,212,576,218 | $2,188,057,903 |
| 2022 | $2,073,168,216 | $2,019,690,698 |
| 2021 | $1,867,672,634 | $1,779,755,743 |
| 2020 | $1,583,747,882 | $1,505,085,946 |
| 2019 | $1,522,821,869 | $1,583,186,241 |
| 2018 | $1,553,129,329 | $1,583,840,486 |
| 2017 | $1,554,291,758 | $1,500,307,251 |
| 2016 | $1,465,177,026 | $1,464,478,617 |
| 2015 | $1,436,703,108 | $1,435,022,931 |
| 2014 | $1,377,835,399 | $1,343,554,845 |
| 2013 | $1,312,843,682 | $1,300,470,625 |
| 2012 | $1,265,924,979 | $1,254,546,911 |
| 2011 | $1,214,140,712 | $1,194,632,986 |
| 2010 | $1,134,433,872 | $1,115,097,148 |
| 2009 | $1,067,259,877 | $1,055,426,876 |
| 2008 | $1,066,533,731 | $1,076,319,960 |
| 2007 | $1,050,223,195 | $1,041,871,534 |
| 2006 | $1,002,651,356 | $986,447,081 |
| 2005 | $912,296,752 | $884,956,406 |
| 2004 | $782,029,661 | $632,711,568 partial, 10 of 12 |
| 2003 | $81,569,676 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $59,490,670 partial, 2 of 12 |
| 2001 | $309,919,328 partial, 11 of 12 | $335,066,916 |
| 2000 | $311,723,388 | $306,684,458 |
| 1999 | $289,004,176 | $284,772,211 |
| 1998 | $257,432,195 | $249,222,973 |
| 1997 | $221,879,658 | $182,300,583 |
| 1996 | $101,088,900 | $94,755,561 |
| 1995 | $73,688,580 | $80,369,555 |
| 1994 | $77,666,269 | $55,676,437 partial, 10 of 12 |
| 1993 | $5,936,872 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 1994 to 2001: kind codes 13, 20; from 2002: kind code 20. Through 2001 department stores and general miscellaneous merchandise stores were separate codes; from 2002 DOR folds both into general merchandise stores. Real figures are in dollars of Mar 2026.
ClothingResident spending 12 months to Mar 2026: $453,105,338 +7.7% nominal, +5.3% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $48,034,770 | $453,105,338 |
| Taxable sales | $44,631,691 | $404,857,863 |
| Tax collected | $2,677,901 | $24,284,352 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $114,792,935 partial, 3 of 12 | $245,955,468 partial, 6 of 12 |
| 2025 | $439,974,465 | $431,036,372 |
| 2024 | $419,438,679 | $413,713,171 |
| 2023 | $388,818,347 | $380,635,269 |
| 2022 | $360,130,093 | $347,773,464 |
| 2021 | $325,646,282 | $301,571,474 |
| 2020 | $214,754,756 | $232,680,644 |
| 2019 | $314,288,955 | $313,576,401 |
| 2018 | $315,730,886 | $310,139,153 |
| 2017 | $262,725,089 | $255,679,708 |
| 2016 | $260,468,705 | $253,314,013 |
| 2015 | $246,355,065 | $241,540,202 |
| 2014 | $217,816,561 | $212,948,341 |
| 2013 | $197,413,310 | $186,906,919 |
| 2012 | $171,750,924 | $166,091,286 |
| 2011 | $145,865,658 | $140,360,683 |
| 2010 | $129,809,271 | $125,535,556 |
| 2009 | $113,821,052 | $110,568,647 |
| 2008 | $110,501,478 | $109,560,534 |
| 2007 | $103,146,812 | $100,755,309 |
| 2006 | $94,682,878 | $96,149,092 |
| 2005 | $71,091,650 | $55,476,739 |
| 2004 | $41,765,972 | $33,389,900 partial, 10 of 12 |
| 2003 | $4,568,519 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $5,471,686 partial, 2 of 12 |
| 2001 | $35,809,022 partial, 11 of 12 | $41,406,961 |
| 2000 | $46,273,975 | $47,269,250 |
| 1999 | $49,600,523 | $51,169,775 |
| 1998 | $50,733,521 | $50,988,080 |
| 1997 | $51,854,980 | $49,325,912 |
| 1996 | $51,478,300 | $49,833,812 |
| 1995 | $37,885,992 | $36,937,382 |
| 1994 | $33,627,468 | $28,894,967 partial, 10 of 12 |
| 1993 | $4,034,044 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 10. Apparel and accessory stores, later clothing stores and alterations. Real figures are in dollars of Mar 2026.
FurnitureResident spending 12 months to Mar 2026: $140,783,512 -5.7% nominal, -7.8% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $11,647,169 | $140,783,512 |
| Taxable sales | $9,544,277 | $116,159,199 |
| Tax collected | $572,657 | $6,962,841 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $31,674,897 partial, 3 of 12 | $68,188,412 partial, 6 of 12 |
| 2025 | $141,418,994 | $143,203,588 |
| 2024 | $156,653,771 | $161,902,425 |
| 2023 | $176,142,317 | $182,427,739 |
| 2022 | $185,747,133 | $181,885,517 |
| 2021 | $180,906,338 | $179,770,703 |
| 2020 | $147,330,159 | $141,469,747 |
| 2019 | $153,062,946 | $155,867,388 |
| 2018 | $158,171,387 | $158,224,966 |
| 2017 | $149,922,401 | $146,509,363 |
| 2016 | $143,388,338 | $140,423,136 |
| 2015 | $133,092,666 | $127,470,760 |
| 2014 | $112,643,896 | $110,469,739 |
| 2013 | $101,385,888 | $95,504,108 |
| 2012 | $86,196,836 | $85,436,832 |
| 2011 | $80,554,284 | $78,445,104 |
| 2010 | $73,502,462 | $72,487,730 |
| 2009 | $70,670,796 | $72,395,823 |
| 2008 | $86,881,556 | $94,197,444 |
| 2007 | $127,010,161 | $136,820,159 |
| 2006 | $144,988,226 | $145,372,056 |
| 2005 | $132,226,282 | $126,123,830 |
| 2004 | $105,995,108 | $82,146,192 partial, 10 of 12 |
| 2003 | $7,175,916 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $12,465,748 partial, 2 of 12 |
| 2001 | $73,569,593 partial, 11 of 12 | $80,621,972 |
| 2000 | $78,880,686 | $78,529,894 |
| 1999 | $79,663,796 | $80,265,701 |
| 1998 | $77,627,438 | $77,607,622 |
| 1997 | $61,776,616 | $56,859,920 |
| 1996 | $57,669,954 | $55,457,419 |
| 1995 | $48,866,364 | $42,102,003 |
| 1994 | $24,026,106 | $20,334,625 partial, 10 of 12 |
| 1993 | $2,164,351 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 29. Home furniture and furnishings, later furniture stores new and used. Real figures are in dollars of Mar 2026.
Big ticket spending
Motor vehiclesBig ticket spending 12 months to Mar 2026: $1,177,479,442 +17.0% nominal, +14.5% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $38,803,663 | $1,177,479,442 |
| Taxable sales | $32,737,113 | $569,130,983 |
| Tax collected | $1,964,227 | $34,126,335 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $579,730,259 partial, 3 of 12 | $763,092,046 partial, 6 of 12 |
| 2025 | $1,025,642,360 | $1,028,626,166 |
| 2024 | $1,015,072,820 | $988,333,122 |
| 2023 | $936,172,433 | $943,355,211 |
| 2022 | $939,951,041 | $1,095,333,684 |
| 2021 | $782,035,232 | $587,313,545 |
| 2020 | $475,730,286 | $460,161,110 |
| 2019 | $454,390,093 | $446,567,108 |
| 2018 | $437,030,883 | $440,112,200 |
| 2017 | $447,142,374 | $432,372,719 |
| 2016 | $416,787,531 | $418,917,594 |
| 2015 | $396,308,530 | $391,943,081 |
| 2014 | $401,904,939 | $391,412,116 |
| 2013 | $377,575,029 | $369,901,159 |
| 2012 | $333,273,205 | $325,079,749 |
| 2011 | $323,303,014 | $318,729,265 |
| 2010 | $293,900,066 | $279,027,561 |
| 2009 | $268,066,741 | $279,292,007 |
| 2008 | $414,845,847 | $468,604,090 |
| 2007 | $506,209,497 | $526,967,017 |
| 2006 | $564,758,444 | $561,837,845 |
| 2005 | $567,035,587 | $572,350,605 |
| 2004 | $473,312,145 | $372,594,751 partial, 10 of 12 |
| 2003 | $31,745,392 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $94,748,200 partial, 2 of 12 |
| 2001 | $464,573,084 partial, 11 of 12 | $468,777,276 |
| 2000 | $439,528,458 | $437,570,782 |
| 1999 | $435,635,006 | $458,537,218 |
| 1998 | $562,141,996 | $542,462,368 |
| 1997 | $598,399,936 | $621,847,424 |
| 1996 | $538,605,074 | $544,804,246 |
| 1995 | $515,606,296 | $476,307,742 |
| 1994 | $360,686,514 | $307,108,548 partial, 10 of 12 |
| 1993 | $36,987,440 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 23. Through 2001 it included tag agencies and tax collectors with automotive dealers; from 2002 it is motor vehicle dealers, trailers and campers. Real figures are in dollars of Mar 2026.
Building materialsBig ticket spending 12 months to Mar 2026: $142,478,376 +37.4% nominal, +34.4% real
Taxable sales and tax collected
| Measure | Latest month, Mar 2026 | Last 12 months |
|---|---|---|
| Gross sales | $10,280,118 | $142,478,376 |
| Taxable sales | $8,409,553 | $109,043,181 |
| Tax collected | $504,573 | $6,542,514 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2026 | $27,713,301 partial, 3 of 12 | $73,047,725 partial, 6 of 12 |
| 2025 | $142,913,262 | $121,248,735 |
| 2024 | $103,931,791 | $105,939,262 |
| 2023 | $112,920,679 | $114,901,422 |
| 2022 | $119,198,304 | $120,135,853 |
| 2021 | $108,381,132 | $102,237,803 |
| 2020 | $90,342,225 | $87,130,826 |
| 2019 | $80,395,232 | $79,735,079 |
| 2018 | $65,955,628 | $67,436,127 |
| 2017 | $66,538,187 | $60,348,576 |
| 2016 | $53,776,873 | $53,546,224 |
| 2015 | $52,493,279 | $50,717,052 |
| 2014 | $47,620,863 | $46,789,563 |
| 2013 | $43,129,966 | $42,451,403 |
| 2012 | $40,720,014 | $40,728,423 |
| 2011 | $44,031,638 | $47,258,312 |
| 2010 | $63,021,576 | $60,097,803 |
| 2009 | $44,687,549 | $46,773,834 |
| 2008 | $68,140,810 | $78,454,201 |
| 2007 | $107,953,863 | $118,004,950 |
| 2006 | $148,653,324 | $154,751,803 |
| 2005 | $155,662,608 | $153,741,258 |
| 2004 | $125,374,747 | $97,476,132 partial, 10 of 12 |
| 2003 | $9,395,517 partial, 1 of 12 | n/a partial, 0 of 12 |
| 2002 | n/a partial, 0 of 12 | $12,060,177 partial, 2 of 12 |
| 2001 | $63,817,755 partial, 11 of 12 | $70,057,230 |
| 2000 | $78,517,117 | $84,151,776 |
| 1999 | $85,673,425 | $81,660,746 |
| 1998 | $73,561,318 | $65,932,864 |
| 1997 | $47,975,560 | $48,072,244 |
| 1996 | $49,986,686 | $49,630,268 |
| 1995 | $47,664,097 | $49,173,810 |
| 1994 | $56,729,651 | $47,733,934 partial, 10 of 12 |
| 1993 | $4,547,439 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 38. Lumber and other building materials dealers. Hardware and paint stores (code 18) are in the full table. Real figures are in dollars of Mar 2026.
Every other business type
Form 10 kind codes not in the groups above. Last 12 months where twelve consecutive months are published.
| Code | Business type | Latest month | Gross sales, latest month | Gross sales, 12 months | Change | Taxable sales, 12 months | Tax collected, 12 months |
|---|---|---|---|---|---|---|---|
| 2 | Meat Markets, Poultry from 2002 | Mar 2026 | $4,079,480 | $50,938,757 | -2.6% | $2,895,301 | $173,718 |
| 3 | Seafood Dealers from 2002 | Sep 2007 | $711 | n/a | n/a | n/a | n/a |
| 5 | Bakeries, Baking & Selling, Selling from 2002 | Mar 2026 | $1,229,473 | $18,233,788 | +2.8% | $12,546,829 | $752,810 |
| 6 | Delicatessens from 2002 | Mar 2026 | $2,415,161 | $25,635,688 | -2.7% | $24,492,469 | $1,469,548 |
| 7 | Candy, Confectionery, Sundries, Concession Stands | Mar 2026 | $2,094,012 | $21,894,087 | +8.2% | $7,611,891 | $456,713 |
| 11 | Shoe Store | Mar 2026 | $3,529,068 | $29,003,469 | +5.5% | $23,272,610 | $1,396,357 |
| 12 | Hat Shops 1994 to 2001 only | Nov 1999 | $64,076 | $1,519,018 | -4.4% | $1,362,757 | $82,461 |
| 14 | Variety Stores 1994 to 2001 only | Nov 2001 | $4,869,959 | $57,742,799 | -7.2% | $45,688,782 | $2,701,644 |
| 15 | Drug Stores 1994 to 2001 only | Nov 2001 | $6,636,802 | $81,294,127 | +3.6% | $27,215,703 | $1,632,303 |
| 16 | Jewelry, Leather, and Sporting Goods 1994 to 2001 only | Nov 2001 | $673,502 | $16,319,584 | -21.3% | $13,755,058 | $812,946 |
| 17 | Fertilizer Stores, Feed, Seed from 2002 | Mar 2026 | $1,116,327 | $11,908,198 | -0.5% | $6,235,007 | $374,100 |
| 18 | Hardware, Paints, Light Machinery, Bicycle | Mar 2026 | $10,927,614 | $130,141,991 | +3.9% | $120,006,211 | $7,189,130 |
| 19 | Farm Implements and Supplies and Equipment | Mar 2026 | $3,061,591 | $33,377,510 | -30.3% | $21,137,436 | $1,268,246 |
| 21 | Second-Hand Stores, Antique Shops | Mar 2026 | $1,949,580 | $22,090,634 | +22.6% | $16,488,765 | $989,326 |
| 22 | Dry Good Stores, Sewing, Needlework and Piece Goods, Linens | Mar 2026 | $148,531 | $1,318,108 | -67.7% | $763,814 | $45,658 |
| 24 | Auto Accessories, Tires, Parts, (trailers) Auto | Mar 2026 | $31,071,606 | $327,561,505 | +2.2% | $222,565,365 | $13,349,812 |
| 25 | Filling and Service Stations, Car Wash | Mar 2026 | $12,683,549 | $121,292,135 | -10.0% | $45,862,369 | $2,745,910 |
| 26 | Garages, Auto Paint and Body Shops | Mar 2026 | $16,392,331 | $173,246,549 | -1.1% | $130,600,818 | $7,811,506 |
| 27 | Aircraft Dealers | Mar 2026 | $63,870 | $2,739,706 | +102.8% | $922,530 | $55,352 |
| 30 | Household Appliances, Dinnerware, etc | Mar 2026 | $598,008 | $7,643,438 | -11.6% | $5,870,351 | $352,221 |
| 31 | Store and Office Equipment | Mar 2026 | $659,419 | $6,919,943 | -5.5% | $3,790,736 | $227,444 |
| 32 | Music Stores, Radios | Mar 2026 | $16,058,492 | $171,362,275 | +5.6% | $102,472,879 | $6,148,373 |
| 33 | Building Contractors (roads and realty) | Mar 2026 | $8,740,599 | $656,797,993 | +6.8% | $60,745,682 | $3,643,359 |
| 34 | Heating, Air Conditioning, Insulation from 2002 | Mar 2026 | $1,974,227 | $23,961,174 | +12.1% | $8,514,501 | $510,870 |
| 35 | Electrical and plumbing, Well Drilling, Pipes | Mar 2026 | $590,279 | $7,434,913 | -1.8% | $2,001,964 | $119,553 |
| 36 | Decoration, Painting and Papering, Drapery | Mar 2026 | $945,142 | $4,881,085 | -50.5% | $1,849,582 | $110,975 |
| 41 | Barber and Beauty Shop, Reducing, Hot Tubs | Mar 2026 | $5,066,946 | $37,962,861 | +10.7% | $17,038,524 | $1,010,333 |
| 42 | Book Stores | Mar 2026 | $664,255 | $7,390,123 | -16.1% | $6,834,097 | $410,046 |
| 43 | Cigar Stands, Tobacco Shops from 2002 | Mar 2026 | $4,077,425 | $43,072,584 | +14.4% | $41,194,121 | $2,471,647 |
| 44 | Florist | Mar 2026 | $228,631 | $3,330,395 | +0.8% | $1,856,525 | $111,391 |
| 45 | Fuel Dealers, LP Gas Dealers 1994 to 2001 only | Nov 1995 | $2,012,132 | $30,164,796 | +1.3% | $7,848,713 | $469,337 |
| 46 | Funeral Directors, Monuments, Supplies, Cemeteries from 2002 | Mar 2026 | $1,710,496 | $11,854,706 | +145.0% | $72,140 | $3,178 |
| 47 | Scrap Metal, Junk Yards, Salvaged Material, from 2002 | Mar 2026 | $5,522,233 | n/a | n/a | n/a | n/a |
| 48 | Itinerant Vendors, Peddler, Direct Sales | Mar 2026 | $5,880,419 | $59,380,566 | +21.2% | $49,056,996 | $2,939,556 |
| 49 | Laundry, Linen, Cleaning Services | Mar 2026 | $373,708 | $4,781,099 | -23.4% | $707,630 | $42,458 |
| 50 | Machine Shops, Foundries, Iron Work (Ornamental), | Mar 2026 | $1,064,436 | $9,600,884 | +14.3% | $1,001,847 | $59,871 |
| 51 | Horse, Cattle and Pet Dealers, Equipment & Supplies | Mar 2026 | $385,980 | $17,508,828 | -13.9% | $3,504,636 | $203,246 |
| 52 | Photographers, Photo and Art Equipment & Supplies | Mar 2026 | $42,925 | $1,227,711 | -59.1% | $1,022,804 | $61,368 |
| 54 | Storage and Warehouse | Mar 2026 | $587,088 | $6,536,753 | -23.8% | $5,085,764 | $134,185 |
| 55 | Gift, Card, Novelty, Hobby, Stationery and Toy Stores, Stationary etc | Mar 2026 | $7,454,650 | $66,436,980 | -0.2% | $59,732,708 | $3,573,464 |
| 57 | Social, Fraternal, Commercial Clubs & Assoc. (all duties) | Mar 2026 | $219,785 | $2,411,786 | -4.9% | $2,411,607 | $144,696 |
| 58 | Industrial Machinery | Mar 2026 | $1,240,517 | $12,717,002 | n/a | $2,211,413 | $132,685 |
| 60 | Holiday Season Vendors, Christmas Trees from 2002 | Mar 2026 | $410,894 | n/a | n/a | n/a | n/a |
| 61 | Rental of Tangible Personal Property | Mar 2026 | $9,429,569 | $81,053,663 | +0.6% | $48,971,257 | $2,925,357 |
| 62 | Fabrication and Sales of Cabinets, Windows, | Mar 2026 | $901,511 | $15,626,707 | -13.1% | $5,076,785 | $304,607 |
| 63 | Manufacturing, Processing, Mining | Mar 2026 | $46,662,745 | $463,130,915 | -2.0% | $99,702,693 | $5,977,309 |
| 65 | Pawn Shops | Mar 2026 | $1,176,247 | $80,055,862 | -6.2% | $21,151,129 | $1,267,138 |
| 66 | Communications, Telephone, Telegraph, | Mar 2026 | $33,005,981 | $359,130,806 | +5.2% | $205,874,333 | $12,302,391 |
| 67 | Transportation: Railroads, Airlines, Bus and | Mar 2026 | $6,736,563 | $52,514,811 | +73.2% | $8,968,517 | $524,986 |
| 68 | Graphic Arts: Printing, Publishing, Engraving, | Mar 2026 | $1,056,873 | $12,015,363 | -11.9% | $5,389,791 | $323,387 |
| 69 | Insurance, Banking, Savings and Loan Research | Mar 2026 | $286,127 | $5,319,154 | -17.0% | $3,090,173 | $129,353 |
| 70 | Sanitary and Industrial Supplies | Mar 2026 | $1,860,492 | $4,343,042 | +27.8% | $1,874,983 | $111,447 |
| 72 | Repair of Tangible Personal Property, | Mar 2026 | $11,593,683 | $134,542,311 | +7.4% | $14,892,458 | $893,115 |
| 73 | Advertising: Outdoor Signs and Billboards | Mar 2026 | $364,234 | $4,405,190 | -32.2% | $2,160,028 | $129,602 |
| 74 | Top Soil, Clay, Sand, Fill Dirt | Mar 2026 | $40,434 | $1,039,255 | -80.3% | $226,206 | $13,572 |
| 76 | Nurseries and Landscaping, Supplies, Tree Experts | Mar 2026 | $2,310,613 | $28,365,914 | +23.2% | $10,303,002 | $618,180 |
| 77 | Vending Machines (tangible property sales- | Mar 2026 | $1,062,408 | $11,682,880 | +31.8% | $9,290,191 | $534,015 |
| 78 | Importing and Exporting | Mar 2026 | $603,096 | $17,903,452 | -21.3% | $2,752,786 | $165,167 |
| 79 | Medical, Dental, Surgical, Optical, Hospital Supplies | Mar 2026 | $789,229,671 | $8,883,640,557 | +8.2% | $15,974,540 | $947,794 |
| 80 | Wholesale Dealers | Mar 2026 | $353,948,762 | $4,188,463,721 | +5.8% | $237,245,271 | $14,226,980 |
| 81 | Schools and Colleges from 2002 | Mar 2026 | $1,383,820 | $14,859,594 | -54.7% | $694,648 | $35,184 |
| 82 | Lease or Rentals of Office Space and Commercial Retails | Mar 2026 | $43,622,593 | $685,405,771 | -25.3% | $467,581,404 | $19,817,045 |
| 83 | Privately Operated Parking Lots, Boat Docking and Storage (Marines) from 2002 | Mar 2026 | $546,310 | $1,188,265 | n/a | $1,177,612 | $64,333 |
| 84 | Utilities, Electricity or Gas | Mar 2026 | $40,681,639 | $574,950,751 | -0.1% | $139,963,989 | $8,397,839 |
| 87 | Motion Picture Industry from 2002 | Mar 2026 | $594,056 | n/a | n/a | n/a | n/a |
| 89 | Exempt Facility from 2002 | Mar 2026 | $1,677,922 | $23,505,482 | -21.9% | $14,124,191 | $528,742 |
| 90 | Flea Market | Nov 2015 | $148,551 | $2,085,200 | -26.7% | $2,083,940 | $125,036 |
| 92 | Other Professional Services: | Mar 2026 | $11,442,002 | $157,806,802 | +5.9% | $9,373,242 | $557,389 |
| 93 | Other Personal Services: | Mar 2026 | $5,403,464 | $69,691,755 | -12.3% | $24,088,267 | $1,445,296 |
| 94 | Other Industrial Services: from 2002 | Mar 2026 | $3,636,686 | $31,197,886 | -3.1% | $383,707 | $22,010 |
| 99 | Miscellaneous, Swimming Pool Supplies | Mar 2026 | $724,219 | $8,443,033 | +17.2% | $778,852 | $44,470 |
| 103 | Other *** 1994 to 2001 only | Nov 2001 | $4,381,144 | $85,688,365 | +2.1% | $23,636,287 | $1,535,971 |
| 104 | Redacted For Confidentiality from 2002 | Mar 2026 | $3,701,690 | $538,286,201 | +24.7% | $62,489,484 | $3,662,128 |
Cities and places: BusinessFlare® estimates
BusinessFlare® estimate from public sources: monthly consumer spending for each Census place in Osceola County that the Economic Census publishes, split out of the county's Form 10 sales with the county tax roll as weight. The figures are Street Economics Pass data on each place's page; the published error is free. Landing error is how far the 2017 anchor carried to 2022 missed the 2022 Census figure.
| Place | Latest month | Retail landing error | Accommodation and food landing error | Flag |
|---|---|---|---|---|
| Buenaventura Lakes CDP | Mar 2026 | 2.8% | 8.0% | |
| Campbell CDP | Mar 2026 | 512.6% | n/a | wide error |
| Celebration CDP | Mar 2026 | 12.5% | 9.9% | |
| Kissimmee city | Mar 2026 | 5.5% | 6.8% | |
| St. Cloud city | Mar 2026 | 16.1% | 2.1% |
Fiscal data: distributions from the state
What the Florida Department of Revenue paid the governments in Osceola County in the 12 months to Sep 2026, from the Department's own ledger: half-cent sales tax, communications services tax, local option taxes and state revenue sharing. Fiscal distributions, not economic indicators: these are the dollars the Florida Department of Revenue paid this government in each month, after the state's own deductions and adjustments, on the Department's payment schedule. They do not measure sales, income or activity in the area.
| Payees | Half-cent sales tax | Communications services tax | Local option taxes | State revenue sharing and other state shared revenue | All distributions | Change on the 12 before |
|---|---|---|---|---|---|---|
| County government | $29,985,854 | $6,814,509 | $73,180,679 | $17,553,076 | $127,534,119 | -1.6% |
| Municipalities and other payees | $11,304,674 | $4,030,124 | $24,997,300 | $7,418,399 | $47,750,496 | +0.1% |
| Every payee in the county | $41,290,528 | $10,844,633 | $172,714,018 | $24,971,475 | $249,820,654 | -1.2% |
Every government in Osceola County, last 12 months
Half-cent: half-cent sales tax. CST: communications services tax. Local option: local option taxes. State shared: state revenue sharing and other state shared revenue. All payees: every payee in the county. Change: the 12 months against the 12 before.
| Government | Half-cent | CST | Local option | State shared | All | Change |
|---|---|---|---|---|---|---|
| Osceola County BOCC county government | $29,985,854 | $6,814,509 | $73,180,679 | $17,553,076 | $127,534,119 | -1.6% |
| City of Kissimmee municipality | $6,358,645 | $2,387,226 | $14,538,728 | $4,241,623 | $27,526,222 | -1.5% |
| City of St Cloud municipality | $4,946,029 | $1,642,898 | $10,458,572 | $3,176,775 | $20,224,274 | +2.4% |
| Osceola County School Board school board | n/a | n/a | $74,536,038 | n/a | $74,536,038 | -1.3% |
Tax rate history
Rate changes are marked on every chart with a dashed line.
| Jurisdiction | Tax | Rate | Effective | Ended | Not levied in | Source |
|---|---|---|---|---|---|---|
| Osceola County | tdt | 2% | 1977-12-01 | 1986-06-30 | Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01) | |
| Osceola County | tdt | 3% | 1986-07-01 | 1990-09-30 | Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01) | |
| Osceola County | tdt | 4% | 1990-10-01 | 1992-04-30 | Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01) | |
| Osceola County | tdt | 4% | 1992-05-01 | 1997-08-31 | Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01) | |
| Osceola County | tdt | 5% | 1997-09-01 | 2004-06-30 | Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01) | |
| Osceola County | tdt | 6% | 2004-07-01 | current | Florida DOR, History of Local Sales Tax and Current Rates (DR-SUT Tax History, R. 02/26, updated 2026-02-01) |
Historical series
1 series ending more than twelve months before this county's latest Form 10 month
BoatsBig ticket spending Data through Nov 2001
Taxable sales and tax collected
| Measure | Latest month, Nov 2001 | Last 12 months |
|---|---|---|
| Gross sales | $156,216 | $1,580,524 |
| Taxable sales | $147,854 | $1,521,937 |
| Tax collected | $9,039 | $81,637 |
Annual figures, calendar and fiscal year
| Year | Calendar year | Fiscal year ending September |
|---|---|---|
| 2002 | $311,447 partial, 2 of 12 | |
| 2001 | $1,307,985 partial, 11 of 12 | $1,394,492 |
| 2000 | $1,596,760 | $1,780,616 |
| 1999 | $1,786,122 | $1,598,248 |
| 1998 | $1,525,243 | $1,364,697 |
| 1997 | $1,452,634 | $1,549,390 |
| 1996 | $1,341,503 | $1,125,072 |
| 1995 | $815,065 | $862,236 |
| 1994 | $961,305 | $852,225 partial, 10 of 12 |
| 1993 | $51,806 partial, 1 of 12 |
Partial years are listed but left off the annual chart.
Form 10 kind code 28. Boat dealers, later motorboats, yachts and marine parts. Real figures are in dollars of Nov 2001.
Sources on this page
- Florida Department of Revenue Form 10, monthly sales tax returns by county and kind of business: gross sales, taxable sales and tax collected, by month of sales (one month before the return month). Consumer price index from the US Bureau of Labor Statistics, series named in the headline. Sources and methods.
- Florida Department of Revenue, Revenue Accounting: Florida Department of Revenue, Revenue Confirmation Online, distributions to local governments. Fiscal distributions, not economic indicators: these are the dollars the Florida Department of Revenue paid this government in each month, after the state's own deductions and adjustments, on the Department's payment schedule. They do not measure sales, income or activity in the area. Lag: A distribution is posted on the day it is paid, so the current month is partial until its last payment run; a month is complete once the following month has begun. Checked against the annual summaries of the Office of Tax Research: Florida Department of Revenue, Office of Tax Research, Forms 4, 5 and 6 and the CST local tax distributions workbook. Fiscal data: how it is read.
Download the data
Osceola County workbook Statewide workbook
The county workbook has every business type by month with taxable sales and tax collected, the trailing 12 month and annual views, real sales, and this county's tourist tax rows. The statewide workbook has every county, the kind code crosswalk, CPI, rates, sources and gaps.